1) Can you give a brief description of what your company does?
Let the Experts work on your Investment Portfolio! Zercatto allows stockmarket investors from all over the world to take a peek at what the successful experts are doing on their own portfolios. They can enjoy their knowledge, trade the same stocks, and watch their money grow as opposed to wasting time researching for the next big thing!
2) How did you come up with the idea behind your company?
Building and running your own investment portfolio is exciting, but it can also be very demoralising when you think that only five per cent of people who invest in the markets make money. Many investors get poor returns and give up quickly, either reverting to traditional saving models, where interest rates are low, or investing via IFAs or fund managers, which can be expensive due to additional fees and does not guarantee results. Zercatto wanted to enable investors to maximise returns on their own portfolios by giving them access to some of the most successful trading strategies –basically the five per cent that make money. Zercatto experts study the markets extensively and develop trading strategies that generate returns in excess of 20 per cent per year, with some delivering over 1,000 per cent.
3) What difficulties did you face getting your business started? Implementing our differentiators:
- We do not believe that an isolated team of bankers or an algorithm has the ability to know what is best for your wallet
- We do not believe that the outcome of your portfolio should go up and down according to indices; we believe that your portfolio should overcome them
- We do not believe in management fees, no matter how low they are, and not charging commissions for every transaction you make on the stock exchange; it only makes sense for us to pay when you get a profit
- We do not believe in automatic trading done by robots; we believe that the investor must have control of its portfolio, and should question all trades made
4) If you were starting again, is there anything you would do differently?
Try to get regulation passed earlier to start operating sooner
5) What advice would you give to a recent ICT graduate who is thinking of starting their own company?
Choose a big enough market, get a great team and follow your dream